Fresh fundraising recipes delivered every Friday! Join Kelly McLaughlin of From Scratch Fundraising for bite-sized assignments that help nonprofits raise more dough without burning out. No half-baked strategies—just proven ingredients for sustainable success. One thing you can learn in 5 minutes and do in one hour or less to move your individual giving program forward.
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Nov 13, 2026 · 6:23
Summary If you need permission to sit out of Giving Tuesday, here it is! In this episode, Kelly gives you her honest thoughts on the value of Giving Tuesday and how you can…
Nov 6, 2026 · 5:04
Summary In this episode of Fridays 4 Fundraising, Kelly helps you warm up your year-end list by calling the donors who gave this time last year. Links Check Out Donorbox Request…
Oct 30, 2026 · 7:39
Summary In this episode of Fridays 4 Fundraising, Kelly talks about how time tracking can help you better evaluate your fundraising efficiency—from money makers to money…
Oct 23, 2026 · 5:04
I talk about relationship building for fundraising almost exclusively. Not email marketing tips (though those are great and email is a great way to build relationships). Not…
Oct 16, 2026 · 6:16
Summary In this episode of Fridays 4 Fundraising, Kelly encourages you to call a very special segment of your donors. Links Check Out Donorbox Request a Discovery Call Join…
Oct 2, 2026 · 7:15
Summary In this episode of Fridays 4 Fundraising, Kelly talks about how Time Boxing can be used as a strategy to help overwhelmed leaders get the most important part of their…
Sep 25, 2026 · 8:35
Summary In this episode of Fridays 4 Fundraising, Kelly breaks apart what stewardship actually means so you can actually start doing it better. Links Check Out Donorbox Request a…
Sep 18, 2026 · 13:44
Summary In this episode of Fridays 4 Fundraising, Kelly talks about why she tells her clients not to consider gala ticket purchasers as donors, and how to think about them more…
Sep 11, 2026 · 10:26
Summary In this episode of Fridays 4 Fundraising, Kelly tells you the secret to major gifts success...and it's not what you think! Links Check Out Donorbox Request a Discovery…
Aug 28, 2026 · 6:23
Summary In this episode of Fridays 4 Fundraising, Kelly is bringing back a blast from the early 2000s. Remember Google Alerts? They still exist, and they are a highly…
Aug 21, 2026 · 8:12
Summary In this episode of Fridays 4 Fundraising, Kelly is helping you get over the fear of sending donor updates by showing you how the shift from polish to authenticity wins…
Aug 14, 2026 · 6:42
Summary In this episode of Fridays 4 Fundraising, Kelly is getting you to think outside the box on growing email list. Kelly shares innovative strategies and creative,…
Aug 7, 2026 · 8:44
Summary In this episode of Fridays 4 Fundraising, Kelly talks about the importance of maintaining a clean and up-to-date donor CRM, and how to leverage slower months (like…
Jul 31, 2026 · 5:04
Summary In this episode of Fridays 4 Fundraising, Kelly challenges you to call your 10 most recent donors AND create the infrastructure to keep calling your donors every Friday.…
Jul 24, 2026 · 11:29
Summary In this episode of Fridays 4 Fundraising, Kelly tells you how her clients have successfully gotten more responses from emails to donors with a simple, practical email…
Jul 17, 2026 · 7:15
Summary In this episode of Fridays 4 Fundraising, Kelly explains how to effectively use LYBUNT reports to re-engage donors and build sustainable support. Learn actionable steps…
Jul 10, 2026 · 12:15
Summary In this episode of Fridays 4 Fundraising, Kelly shares practical strategies for email list segmentation and donor engagement to boost nonprofit fundraising efforts. Learn…
Jul 3, 2026 · 6:19
Summary In this episode of Fridays 4 Fundraising, Kelly shares something a little different: a deeply impactful mindset quote that she wants to share with you. Take this weekend…
Jun 26, 2026 · 12:31
Summary In this episode of Fridays 4 Fundraising, Kelly shares practical strategies for engaging lapsed donors, including real-life success stories and actionable steps to…
Jun 18, 2026 · 9:36
Summary In this episode of Fridays 4 Fundraising, Kelly shares how nonprofit organizations can leverage Zapier to automate routine tasks, saving time and increasing efficiency in…
Jun 11, 2026 · 14:20
Summary In this episode of Fridays 4 Fundraising, Kelly talks about how to get your board to buy into professional development budgets. Links Check Out Donorbox Request a…
Jun 5, 2026 · 7:32
Summary In this episode of Fridays 4 Fundraising, Kelly emphasizes the importance of personal donor engagement through calls, advocating for a return to traditional…
May 29, 2026 · 7:27
Summary In this episode of Fridays 4 Fundraising, Kelly explains how nonprofit fundraisers can leverage calendar scheduling links to increase efficiency and build stronger donor…
May 15, 2026 · 17:16
Summary In this episode of Fridays 4 Fundraising, Kelly shares insights on managing fundraiser burnout by understanding the physiological stress response and practical techniques…
May 8, 2026 · 13:43
Summary In this episode of Fridays 4 Fundraising, Kelly shares a simple yet powerful technique to enhance donor relationships and increase retention—BCC'ing team members on…
May 1, 2026 · 12:04
Summary In this episode of Fridays 4 Fundraising, Kelly talks about why phone calls to donors still matter—even (and maybe in spite of) the age of digital efficiency. This week,…
Apr 24, 2026 · 5:29
Summary In this episode of Fridays 4 Fundraising, Kelly shares practical strategies for nonprofit fundraising success, focusing on eliminating non-essential tasks to free up time…
Apr 17, 2026 · 8:45
Summary In this episode of Fridays 4 Fundraising, Kelly shares a practical framework for nonprofit leaders to boost productivity by automating, operating efficiently, and…
Apr 10, 2026 · 8:14
Summary In this episode of Fridays 4 Fundraising, Kelly shares practical strategies for creating standard operating procedures (SOPs) to streamline operations, automate tasks,…
Apr 3, 2026 · 7:12
Summary In this episode of Fridays 4 Fundraising, Kelly shares practical strategies for nonprofit fundraisers to boost productivity through automation, effective use of tools…
Mar 27, 2026 · 6:38
Summary In this episode of Fridays 4 Fundraising, Kelly walks you through the WHY of a welcome series so that you can better understand HOW to build an effective welcome series.…
Mar 20, 2026 · 9:53
Summary In this episode of Fridays 4 Fundraising, Kelly talks about where to build your email list, depending on whether your strategy includes just donors or other audiences.…
Mar 13, 2026 · 7:48
Summary In this episode of Fridays 4 Fundraising, Kelly talks about how to balance the need to gain data on your prospective donors with keeping your subscription forms lean.…
Mar 6, 2026 · 11:15
Summary In this episode of Fridays 4 Fundraising, Kelly talks about why we need to think about donor relationships more like real-life relationships...because they ARE real-life…
Feb 27, 2026 · 8:19
Summary In this episode of Fridays 4 Fundraising, Kelly talks about how to give your Annual Report life and staying power. We're re-thinking the role of annual reports—not as a…
Feb 20, 2026 · 10:22
Summary In this episode of Fridays 4 Fundraising, Kelly may have gone on a bit of a tangent about the overhead myth. But more generally, Kelly talks about how to integrate data…
Feb 13, 2026 · 6:43
Summary In this episode, Kelly discusses the need to craft compelling narratives that resonate emotionally and intellectually with the audience. The conversation also touches on…
Feb 6, 2026 · 7:57
Summary In this episode of Fridays 4 Fundraising, Kelly discusses how annual reports are evolving, emphasizing the need for innovative formats that engage donors effectively. She…
Jan 30, 2026 · 8:25
Episode Summary Summary In this episode of Fridays 4 Fundraising, Kelly chats about the importance of conducting post-year-end gratitude campaigns to build donor loyalty. She…
Jan 23, 2026 · 7:42
Episode Summary Summary In this episode of Fridays 4 Fundraising, Kelly emphasizes the importance of sending tax letters to donors as a way to enhance donor appreciation and…
Jan 16, 2026 · 8:41
Episode Summary Summary In this episode of Fridays for Fundraising, Kelly emphasizes the importance of donor stewardship after year-end fundraising. She discusses how…
Dec 22, 2025 · 9:35
Summary In this episode of Fridays 4 Fundraising, Kelly emphasizes the importance of concise messaging, effective use of visuals, and engaging donors beyond just fundraising…
Dec 12, 2025 · 14:30
Summary In this episode of Fridays 4 Fundraising, Kelly shares actionable strategies for small nonprofits to enhance their year-end fundraising campaigns by making small…
Dec 5, 2025 · 12:21
Summary In this episode of Fridays 4 Fundraising, Kelly emphasizes the importance of setting clear goals, tracking progress, and maintaining donor engagement without overwhelming…
Nov 28, 2025 · 7:27
Summary This is not a regular episode of Fridays 4 Fundraising. This is Kelly's love letter to the fundraisers of the world—whether they consider themselves professional…
Nov 21, 2025 · 11:57
Summary In this episode of Fridays 4 Fundraising, Kelly shares some rapid fire tips for double checking your campaign for optimum success before you launch. From testing links…
Nov 14, 2025 · 7:52
Summary In this episode of Fridays 4 Fundraising, Kelly outlines actionable steps for small nonprofits to enhance their fundraising efforts by integrating Giving Tuesday into…
Nov 7, 2025 · 6:26
Summary In this episode of Fridays 4 Fundraising, Kelly emphasizes the importance of planning ahead, scheduling content, and utilizing the right tools to streamline the…
Oct 31, 2025 · 8:51
Summary In this episode of Fridays 4 Fundraising, Kelly shares actionable steps for small nonprofits to enhance their fundraising efforts through social media. She emphasizes the…
Oct 24, 2025 · 10:55
Summary In this episode of Fridays 4 Fundraising, Kelly shares actionable steps for small nonprofits to enhance their year end email efforts. She discusses the importance of…
Oct 17, 2025 · 8:37
Summary In this episode of Fridays 4 Fundraising, Kelly McLaughlin emphasizes the importance of segmentation in nonprofit fundraising, and what to think about when segmenting for…
Oct 10, 2025 · 7:38
Summary In this episode of Fridays for Fundraising, Kelly provides actionable steps for nonprofit leaders to enhance their year-end fundraising campaigns. She emphasizes the…
Oct 3, 2025 · 8:19
Summary In this episode, Kelly McLaughlin emphasizes the importance of early planning for year-end fundraising campaigns for small nonprofits. She outlines actionable steps to…
Sep 26, 2025 · 6:04
Summary In this episode of Fridays 4 Fundraising, Kelly shares actionable steps for small nonprofits to enhance their fundraising efforts with easy, effective, personalized donor…
Sep 19, 2025 · 8:40
Summary In this episode of Fridays 4 Fundraising, Kelly discusses the importance of gratitude campaigns for nonprofits, focusing on the effectiveness of phone calls in donor…
Sep 15, 2025 · 4:29
In this special episode, Kelly McLaughlin addresses the overwhelming chaos many fundraisers face as the year-end approaches. She talks about a unique workshop she has designed to…
Sep 12, 2025 · 6:18
Summary In this episode of Fridays 4 Fundraising, Kelly discusses the effectiveness of phone calls in donor engagement, providing actionable steps for creating call scripts that…
Sep 5, 2025 · 6:29
Summary In this episode of Fridays 4 Fundraising, Kelly helps you launch a gratitude campaign for your small nonprofits. She outlines actionable steps to create a gratitude…
Aug 6, 2025 · 1:05
Welcome to Fridays 4 Fundraising! In the next 5 minutes, you’re going to learn one step you can take before you leave the office today that can move fundraising forward for your…
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