Interviews with top marketers sharing tactical tips, strategies, and lessons learned to help you grow your business. Hosted by Dave Gerhardt, founder of Exit Five, former CMO, and author of Founder Brand. Learn more at exitfive.com
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Sep 28, 2026 · 44:19
#395 | Dasha sits down with Freya Ward, Associate Managing Director at Headley Media, to talk about why MQLs get a bad rap and what to do about it. Freya explains why the problem…
Sep 25, 2026 · 18:58
#394 | Dave takes his phone to the conference floor at HubSpot's UNBOUND in Boston and asks 5 B2B marketing leaders two questions: what are you doubling down on at work, and what…
Sep 24, 2026 · 47:30
#393 | Dave interviews Katie Miserany, Chief Communications Officer and Head of Marketing at SurveyMonkey, about why the company rebranded to Momentive to go upmarket and then…
Sep 21, 2026 · 44:27
#392 | Everyone’s talking about AI agents right now. It's hard to know what's real and what's just LinkedIn noise. If you haven't built an agent yet, it’s hard to know where to…
Sep 17, 2026 · 39:29
#391 | Dave sits down with Hailey McDonald, VP of Revenue Marketing at Sprout Social, to talk about what revenue marketing looks like inside a 16-year-old social intelligence…
Sep 14, 2026 · 54:21
#390 | Dasha sits down with Connor Lewis, founder of Studio Lewis, who's produced 800+ B2B video ads for ClickUp, Zapier, and Ahrefs. Connor gives away the formula he tells…
Sep 10, 2026 · 50:51
#389 | Dasha sits down with Kristina Frunze, founder of WebView SEO, who's spent 10 years in SEO and the last 3 running experiments on AI visibility for B2B SaaS. Kristina gives…
Sep 8, 2026 · 37:40
#388 | Dave sits down with Melissa Rosenthal , co-founder of Outlever and former CCO at ClickUp, CRO at Cheddar, and VP of Creative at BuzzFeed, to talk about why most B2B…
Sep 3, 2026 · 52:42
#387 | Six B2B marketers share tactical plays for using AI to make content that doesn't sound like AI. This Exit Five Live session breaks down a set of specialized agents that…
Aug 31, 2026 · 49:22
#386 | When your ad budget is zero but your creative ambition isn't, three simple techniques can still make you scroll-stopping. Dasha Shakov sits down with Shlomo Genchin ,…
Aug 27, 2026 · 46:56
#385 | Five B2B marketers share their single best-performing webinar play - with the real numbers to back it up. This Exit Five Live session breaks down the exact tactics behind…
Aug 24, 2026 · 46:40
#384 | A lot of people say B2B marketing is boring - those people couldn't possibly be in B2B. Take Clare Corriveau , VP of Marketing at Tekmetric: her buyer is an auto repair…
Aug 20, 2026 · 47:20
#383 | YouTube is the second-largest search engine on the planet, yet few B2B marketers know how to use it optimally. Dasha Shakov , the newest Exit Five podcast host, sits down…
Aug 17, 2026 · 51:33
#382 | Rob Sobers has been CMO of Varonis for 15 years - through its growth from startup to public company doing over $700 million in revenue. Dave talks with Rob about how he's…
Aug 13, 2026 · 48:32
#381 | Dave sits down with Emma Robinson, Head of B2B Marketing at Canva, and Christine Siegrist, VP of Consumer Marketing at Canva, to talk about how the two teams operate as…
Aug 10, 2026 · 52:59
#380 | Eight B2B marketers get two minutes each to pitch the single best marketing play they ran this year - and the crowd votes on who moves forward. Dave Gerhardt and Dasha…
Aug 6, 2026 · 41:20
#379 | Dave sits down with Patrick Shea , SVP of Global Marketing at BlueVoyant, to discuss how enterprise marketing really works inside a $175 million cybersecurity company…
Aug 3, 2026 · 49:23
#378 | Dave sits down with Ethan Clouser , Head of Marketing at Bland AI, to talk about running marketing at a 22-year-old-founded, enterprise voice AI company that just raised…
Jul 30, 2026 · 42:42
#377 | 80% of B2B brands are completely forgettable - and it's not because their product is weak. Dave sits down with Louis Grenier , founder of Stand The F*ck Out and author of…
Jul 27, 2026 · 55:11
#376 | Eight marketers. Two minutes each. One live bracket to crown the best-performing paid ad play. We brought back the Blitz Exit Five Live session format - this time for the…
Jul 23, 2026 · 37:30
#375 | If you can double your ad's click-through rate, you can usually cut your cost-per-click in half. Anthony Blatner , founder of Speedwork, sat down with Matt Carnevale to…
Jul 20, 2026 · 43:46
#374 | Most B2B marketers think brand means bigger budgets. This episode shows otherwise. Dave sits down with Ryan Narod, VP of Marketing at Rippling, to talk about what it…
Jul 16, 2026 · 44:04
#373 | Dave sits down with Rebecca Busk , CEO and Partner at Kvalifik, to talk about what it actually takes to show up in AI search. Rebecca breaks down the three types of…
Jul 13, 2026 · 37:48
#372 | Dave sits down with Jay Schwedelson , founder of subjectline.com and Guru Media Hub, one of the sharpest tactical minds in email, webinars, and live content. Jay explains…
Jul 9, 2026 · 46:31
#371 | Most B2B companies gate everything and hide their pricing. Funnel Leasing does neither, and grew from $3 million to $50 million in revenue anyway. Dave sits down with Alex…
Jul 6, 2026 · 44:51
#370 | Most B2B marketers have no idea you can run TV ads for $50 a day. Dave sits down with TV advertising veteran Amit Sharan, SVP of Marketing at Tatari, to talk about this,…
Jul 2, 2026 · 51:52
#369 | It's hard to know what works and what doesn't, what's real and what's not right now. So we tapped 9 B2B marketing pros, all specialists in their area, to share one thing…
Jun 29, 2026 · 49:21
#368 | Dave sits down with Jonathan Hunt, VP of Content and Media at HubSpot, to talk about what it means to run a media company inside a software company, and why that framing…
Jun 25, 2026 · 59:51
#367 | Dave sits down with Jess Cook, VP of Marketing at Vector, to talk about how she spent $12K on seven micro-influencers with zero UTM tracking and generated $1.1M in…
Jun 22, 2026 · 50:31
#366 | The B2B buyer has gone antisocial. No form fills, no hand raises, just self-directed research through Google, Reddit, and AI before they ever talk to sales. In this…
Jun 18, 2026 · 41:11
Most B2B influencer programs fail for the same reason: no defined success metrics before the first post goes live. Brianna Doe, founder of influencer marketing agency Verbatim,…
Jun 15, 2026 · 55:02
Dave sits down with Eoin Clancy, VP of Growth at AirOps, to talk about what's working in B2B marketing right now. They get into the rise of the content engineer role, how to use…
Jun 11, 2026 · 57:54
#363 | Louis Grenier joins Dave for a conversation about what it takes to stand out in B2B marketing when everything feels the same. They get into how people really decide to…
Jun 8, 2026 · 48:39
#362 | Dave sits down with Eddie Shleyner, founder of VeryGoodCopy.com , to talk about why great marketing copy can't be generated — it has to be written. They get into why AI…
Jun 4, 2026 · 51:52
#361 | In this episode, Matt Carnevale, Head of Community at Exit Five talks with three marketers doing impactful work in AEO. AI search is changing how buyers find products, and…
Jun 1, 2026 · 39:44
#360 | Dave sits down with Ishveen Jolly, founder and CEO of Open Sponsorship, to talk about what influencer and athlete marketing actually looks like for B2B brands — and why…
May 28, 2026 · 58:30
#359 | Dave sits down with Casey Patterson , Director of ABM at Snowflake, to talk about what ABM actually looks like inside one of the biggest companies in enterprise software.…
May 25, 2026 · 48:55
#358 | Ben Wallis (Customer Lifecycle Manager, Quo), Jaina Mistry (Director of Brand and Content Marketing, Knak), Kremi Mestanova (B2B Content and Growth Strategist, Kremi…
May 21, 2026 · 44:10
#357 | Dave sits down with George Bonaci , VP of Growth at Ramp, to talk about what growth actually looks like at one of the most talked-about brands in B2B. George breaks down…
May 18, 2026 · 46:09
#356 | Dave sits down with Brett Domeny , product lead at Webflow focused on AEO, to talk about what it actually takes to show up in AI search. Brett breaks down Webflow's AEO…
May 14, 2026 · 47:24
#355 | Dave sits down with Maria Scheifler to talk about why your marketing team might be getting less done as it grows — and what to do about it. Maria makes the case for…
May 11, 2026 · 54:30
#354 | Sue (Head of Lifecycle Marketing, Monarch Money), Jonathan (VP of Marketing, Seamless.AI), and Naomi (Senior Product Marketing Manager, Customer.io) join Dan for a live…
May 7, 2026 · 46:40
#353 | Tara (CMO, Optimizely), Julia (Director of AI Adoption, Optimizely), Lily (CMO, Three Play Media), Pejman (CMO, Menlo Security), and Kevin (CMO, CompTIA) join Dave for a…
May 4, 2026 · 53:01
#352 | Dave sits down with Uzair Dada , CEO of Iron Horse , to talk about why most B2B companies are overcomplicating their marketing and what to do instead. Uzair breaks down…
Apr 30, 2026 · 56:42
#351 | Dave is joined by Corey Haines , the founder of Conversion Factory, Swipe Files, and Marketing-Skills.com, which has over 20,000 stars on GitHub. He's been all-in on AI…
Apr 27, 2026 · 49:07
#350 | Dave was a guest on Slate's Social Social Club webinar for a conversation about everything organic marketing and B2B social media strategy with Jeff Meltz (Head of Social…
Apr 23, 2026 · 58:02
#349 | Megan Lueders (CMO, Sonatype), Ido Mart (CMO, ManyChat), and Kim Storin (CMO, Zayo) join Dave for a live CMO panel from an Exit Five meetup in Austin. Megan breaks down…
Apr 20, 2026 · 48:04
#348 | Dave sits down with Melton Littlepage , CMO at 1Password, to talk about what category creation actually looks like inside a company that's already won. Melton breaks down…
Apr 16, 2026 · 50:15
#347 | ClickUp drives millions of impressions for the company through videos and content for B2B marketers on social, and in this episode Dave sits down with Chris Cunningham , a…
Apr 13, 2026 · 58:30
#346 | Dave sits down with Drew Pinta , Director of Growth Data at Ramp, to talk about what it actually looks like to measure marketing when the hardest things to measure are…
Apr 9, 2026 · 51:13
#345 | Luke (Head of Growth & Marketing, ElevenLabs), Liz (CMO, Brain Labs), Vicente (Creative Director, Bitly), and Carter (Global Brand Team, UiPath) join this Exit Five Live…
Apr 7, 2026 · 40:29
#344 | Dave sits down with Katelyn Bourgoin , founder of Unignorable, to talk about the one strategic move most B2B marketers overlook: owning an idea so tied to you that it…
Apr 3, 2026 · 44:44
#343 | In this session from Drive 2025 titled “ Building Pipeline in the Shiny Object Era”, Jen Allen Knuth unpacks why deals stall even when your product is objectively better,…
Mar 31, 2026 · 1:10:18
#342 | Recorded live at Exit Five's Marketing Leadership Retreat, this episode features Dave Kellogg sharing his framework for being the CMO everyone wants to work with. Dave…
Mar 28, 2026 · 51:04
#341 | In this Exit Five Live session, Cindy Dubon (Director of Growth Marketing, Goldcast), Kelly Arndt (Sr. Demand Gen Manager, Vector), Jeremy Chung (Founder and CEO, Ads by…
Mar 26, 2026 · 47:09
#340 | Dave sits down with Kipp Bodnar, CMO of HubSpot, to talk about the journey from running a company blog to leading marketing at a $2B business. Kipp started at HubSpot in…
Mar 19, 2026 · 51:12
#339 | Dave is joined by Brandon Redlinger , former VP of Marketing and co-founder of The Forge, for a conversation about how to build an ABM program that works. They cover how…
Mar 17, 2026 · 41:33
Dave is joined by Davang Shah , VP of Marketing at LinkedIn, for a conversation about what actually works with LinkedIn ads right now. They cover why brand and performance aren't…
Mar 12, 2026 · 46:14
#337 | Dave sits down with Erin May , CMO at User Interviews, who joined as the company's first marketer with a two-page website and zero recurring revenue and helped grow it to…
Mar 9, 2026 · 54:46
Eoin Clancy (VP of Growth at AirOps), Connor Beaulieu (Senior SEO Manager at LegalZoom), and Adina Timar (Head of AEO at Weflow) join this live session to talk about how to…
Mar 5, 2026 · 54:17
#335 | Jeff Hardison , now VP of Product Marketing at Sanity, joined Dave when he was running product marketing at Calendly to break down what the product marketing role should…
Mar 2, 2026 · 48:27
#334 | Dave is joined by Jessica Serrano , CMO at Bagel Brands (Einstein Brothers, Noah's, Bruegger's, Manhattan Bagel), for a conversation about what B2B marketers can learn…
Feb 26, 2026 · 27:55
#333 | Dave is joined by Clare Schmitt , a seasoned marketing leader and a member of our CMO community, to walk through what it actually takes to lead a rebrand at a mid-market…
Feb 23, 2026 · 53:06
#332 | Dave is joined by Domi de Saint-Exupéry , CMO at Lemlist, a bootstrapped $40M ARR sales engagement platform, to break down exactly how she turned $1.2M in marketing spend…
Feb 19, 2026 · 45:37
#331 | Dave is joined by a group of marketing leaders from Ramp, Snowflake, and Hightouch for a discussion about ABM and their plans for 2026. Casey Patterson (Director of ABM,…
Feb 17, 2026 · 43:40
#330 | Dave is joined by Ryan Narod , VP of Marketing at Rippling, to break down how Rippling has built one of the stand outbrands in B2B right now. Ryan walks through real…
Feb 13, 2026 · 37:51
#329 | Dave is joined by Jay Schwedelson , Founder of SubjectLine.com and GURU Media Hub, to break down why most webinars and email programs underperform and what to do instead.…
Feb 12, 2026 · 48:56
#329 | Dave is joined by Emma Robinson , Head of B2B Marketing at Canva, and Kristine Segrist , Global Head of Consumer Marketing at Canva, to break down how Canva is scaling…
Feb 11, 2026 · 48:49
#328 | Jess Lytle is joined by Bill Glenn, SVP of Marketing at Esper, for a conversation about what it actually looks like to lead a marketing team through the AI shift. They…
Feb 4, 2026 · 55:29
#326 | Dave is joined by Eoin Clancy , VP of Growth at Airops, to break down what it takes to create great content without pumping out AI slop. They talk about the rise of the…
Jan 29, 2026 · 43:55
325 | Lashay Lewis helps B2B SaaS companies create profit driven content strategies. We talk about why a B2B content strategy should be built from the bottom of the funnel up,…
Jan 27, 2026 · 49:14
#324 | Dave is joined by three marketing leaders from different industries to talk on a live session about AI and SEO and what they've learned over the last year. Dave Steer (CMO…
Jan 22, 2026 · 49:26
#323 | Anthony Pierri from Fletch PMM joins Dave to talk about what actually matters in B2B positioning and messaging. They break down how to think about value props, why buyers…
Jan 19, 2026 · 57:23
#322 | Louis Grenier joins Dave for a conversation about what it actually takes to stand out in B2B marketing when everything feels the same. Louis sent Dave 10 surprise gifts to…
Jan 15, 2026 · 59:54
#321 | Jess Cook , VP of Marketing at Vector, joins Dave to break down what’s actually working in early-stage B2B marketing. They dig into how she thinks about attribution for…
Jan 12, 2026 · 1:01:40
#320 | Matt Carnevale , Head of Community at Exit Five, joins Dave for a discussion about community building. They dive into a bunch of the lessons learned from building the Exit…
Jan 8, 2026 · 50:34
#319 | Dave sits down with Jess Lytle , Head of Marketing at Exit Five, to talk about how AI is changing the job of B2B marketers and the reality of how AI is actually being…
Jan 5, 2026 · 52:43
#318 | Dave is joined by Kieran Flanagan , SVP of Marketing at HubSpot and former CMO at Zapier. They break down how AI is reshaping B2B marketing workflows, content creation,…
Jan 1, 2026 · 55:55
#317 | Dave hosts a live session with Dasha Shakov (Head of Marketing, Proton.ai), Emeric Ernoult (Founder, CEO, Agorapulse), and Finn Thormeie r (Founder, Project 33) to break…
Dec 29, 2025 · 34:38
316 | In this episode, Dave breaks down how the best companies win by standing out through smart ideas, creative execution, and consistent attention. He pulls lessons from Drift,…
Dec 25, 2025 · 58:03
315 | Jess Lytle (Head of Marketing at Exit Five) hosts a live roundtable with Morgan Cole (VP of Demand Gen at Red Canary), Lisa Cole (CMO at 2X), and Jean Cameron (Sr. Director…
Dec 22, 2025 · 51:18
314 | In this episode, Dmitry Shamis sits down with Dave to break down how Dave writes—the process behind emails, newsletters, landing pages, and posts that get attention. They…
Dec 18, 2025 · 52:49
#313 | In this episode, Udi Ledergor joins Dave to break down the ideas behind his new book, Courageous Marketing , and why most B2B marketing fails because it plays it safe. He…
Dec 15, 2025 · 59:30
#312 | Jess Lytle (Head of Marketing at Exit Five) hosts a roundtable with a group of email experts on what’s actually working in email, SMS, and in-app messaging right now. They…
Dec 11, 2025 · 34:13
#311: Dave goes solo this week (his decision, he said give me the mic; but Dan is also on him about podcast downloads around the holidays) with a quick November breakdown from…
Dec 8, 2025 · 57:25
#310 Category Creation | In this episode, Dave Gerhardt digs in with Josh Lowman , Founder & CEO of Gold Front, to unpack what “category creation” actually takes, why most…
Dec 4, 2025 · 51:31
#309 Product Positioning | This episode is from a Drive 2025 (our annual Exit Five event) session with April Dunford (Founder, Ambient Strategy). April pulls from working with…
Dec 1, 2025 · 44:44
#308 Sales Alignment | In this session from Drive 2025 titled “ Building Pipeline in the Shiny Object Era”, Jen Allen Knuth unpacks why deals stall even when your product is…
Nov 27, 2025 · 36:15
#307 Building Community | In this episode Dave joined Ali Orlando Wert (Director of Content Marketing & Brand at Databox) on their podcast called Move the Needle. She did an…
Nov 24, 2025 · 46:35
#306 Executive Insights | This episode was recorded live at our annual event, Drive 2025. I hosted Sylvia LePoidevin (CMO, Kandji), Trinity Nguyen (CMO, UserGems), and Natalie…
Nov 20, 2025 · 41:07
#305 Influencer Marketing | This episode is a live session from Drive 2025 with Brianna Doe , where she breaks down why influence is now shaping every step of the buying journey,…
Nov 17, 2025 · 58:51
#304 | AI Buying Shift | This episode is from a recent Exit Five live session where I pulled together Lindsay O'Brien (Head of Marketing & Operations, Predictiv), Tom Wentworth…
Nov 13, 2025 · 49:57
#303 Storytelling | This episode is from Drive 2025, our 2-day in-person event for B2B marketers in Burlington, VT. Harry Dry , creator of Marketing Examples and one of the best…
Nov 10, 2025 · 41:48
#302 Growth | Dave is joined by Priscilla Barolo , former head of comms at Zoom (for nearly 10 years, including the pandemic) and current VP of Marketing at Neat , an Oslo-based…
Nov 6, 2025 · 56:59
#310 Leadership & Strategy | I sat down with Maura Rivera, CMO at Qualified, to talk about what it’s like leading marketing at one company for six years (and why most of her team…
Nov 3, 2025 · 46:36
#300 Drive | This episode is from Drive 2025, our 2-day in-person event for B2B marketers in Burlington, VT. It features Diane Wiredu , Founder of Lion Words and expert in B2B…
Oct 30, 2025 · 44:34
#299 Drive | This episode is from Drive 2025, our 2 day in-person event for B2B marketers in Burlington, VT. Our first speaker was Sangram Vajre , Co-founder and CEO of GTM…
Oct 27, 2025 · 27:58
#298 Q&A | OK I asked my team for some questions; a bit of a mailbag type of episode. So I sat down solo for this one and answered 15 questions from the Exit Five team about…
Oct 23, 2025 · 53:26
#297 Leadership | I sat down with Kelly Cheng, CMO at Goldcast, to talk about her path from growth marketer to marketing leader, how she’s built and scaled Goldcast’s marketing…
Oct 20, 2025 · 7:16
Hey it's me live from the airport, LGA to be exact. Sorry for the poor audio, my AirPods make it way worse than just talking into the phone, now I know. But we cleaned it up a…
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