I Hit $1M in 9 Months Twice. These 8 Questions Are Why.

I took two companies from $0 to $1 million in revenue in just 9 months. Once with Terminus in 2014 and again with GTM Partners in 2021. One was funded, one wasn't. One was an up market, one wasn't. 

The 8 questions I'm sharing here are the reason both worked.

These 8 questions are what I ran every major decision through at both companies, and they're what I walk hundreds of CEOs through inside GTM OS today. The answers will be different for your business. The questions are the same.

⏱ TIMESTAMPS
(00:00) The $0 to $1M story and why it happened twice
(00:54) Why these 8 questions work in any market
(02:28) The punchline: clarity over certainty
(03:44) Question 1: Where can you grow the most?
(04:51) Question 2: Which products create the highest customer value?
(06:50) Question 3: How do you engage customers with a differentiated POV?
(08:48) Question 4: Which GTM motions get you to revenue faster?
(11:50) Question 5: How do your customers experience ROI?
(13:25) Question 6: What else can you upsell them with?
(16:42) Question 7: What are the key metrics that measure business health?
(19:27) Question 8: How do you give your team clarity, alignment, and trust?

Find all 8 GTM OS questions here: https://www.youtube.com/playlist?list=PLAFIwLvOQGkQ

📌 Run your GTM assessment at runongtmos.com/move. Over 3,000 companies have used it to get clarity on exactly these questions.