Revive Dead Leads with Kerri Wise, Lotlinx + $148k Giveaway 😲 Coming Up Next Week! — Dealer Talk With Jen Suzuki

In this episode of Dealer Talk with Jen Suzuki, I sit down with Kerri Wise, Chief Marketing Officer at LotLinx, to unpack one of the biggest problems I've seen after decades of training sales teams: wasted time chasing the wrong leads while real opportunities sit right under our noses.

Kerri brings a rare perspective, deep automotive experience from brands like TrueCar and Edmunds, paired with a clear understanding of how AI and machine learning can actually support dealership operations, not complicate them.

We dive into LotLinx's newest product, Revive, launching at the NADA Show, which helps dealers reclaim "closed-lost" leads that sales teams have already moved on from but shoppers haven't. The data may surprise you: nearly 20% of those leads return to the dealership website within 45 days, often unnoticed.

This conversation covers:

Why most follow-up strategies waste salesperson time
How AI identifies high-intent shoppers the moment they re-engage
The difference between top-of-funnel noise and bottom-of-funnel gold
Why AI adoption fails without human execution
How dealerships can give their teams time, focus, and humanity back

We also talk about what LotLinx is unveiling at NADA—including one of the biggest giveaways the automotive industry has ever seen. A $148,000 prize and let's just say Jetson 1, aerial vehicle that for anyone else is a 2 year waitlist!

If you're a dealer, GM, sales leader, or operator thinking seriously about efficiency, AI, and profitability in a tightening market—this episode is a must-listen.

🔥🔥

Lotlinx is heading to NADA with its biggest giveaway yet!

Visit Lotlinx at Booth #2743W
Stop by for a demo and receive a $75 gift card plus a chance to win a Jetson ONE personal eVTOL aircraft valued at $148,000.

Double Your Chances to Win
Pre-schedule a demo with the Lotlinx team before the event to earn an additional entry into the giveaway.

Lotlinx LIVE at NADA
Join Lotlinx at the live stage for real conversations about the automotive industry.
The team from Car Dealership Guy will be hosting their show live from the Lotlinx booth, along with interviews featuring automotive dealers and industry influencers.

Win With Every VIN at NADA with Lotlinx.

🔥 Check out our sponsors! 🔥

Matador.ai, AI That Fully Automates Sales & Service Conversations For Dealerships.

Reynolds and Reynolds is a leading automotive DMS platform that helps dealerships run more efficient, connected, and customer-focused sales and service operations.

ZukiTalk helps service advisors by making clear, consistent MPI calls that educate customers and increase approvals.

LotLinx.com is a VIN Management Platform that enables precision automotive retailing via /AI/ technologies that improves dealership profitability.