Ep 7: The Rise of AI and the Evolution of SEO in Behavioral Health Marketing with Sean Whitmore

In this game-changing episode of the Mastermind Podcast, the team dives into one of the biggest shifts in digital marketing: the impact of AI on SEO — and what it means for behavioral health organizations.

From the rise of Generative Engine Optimization (GEO) to the decline of traditional keyword strategies, we explore how search engines, chatbots, and AI overviews are transforming the way people discover treatment centers.

💡 You'll learn:

• Why SEO isn't dead — it's just evolving
• What GEO (Generative Engine Optimization) really means
• How behavioral health providers can future-proof digital strategies
• Why no-click searches are reducing traffic — and how to get it back
• How to optimize content for ChatGPT, Gemini, Google SGE & more
• The vital importance of E-E-A-T, multimodal content, hyper-local PR, and brand validation

Whether you're a behavioral health executive, marketing director, or SEO strategist, this episode is your blueprint for relevance in the age of AI.

🔔 Subscribe for more practical marketing advice from leaders in behavioral healthcare.

Connect with our Guest:

Sean Whitmore:

LinkedIn | https://www.linkedin.com/in/sean-whitmore-30aaaab3/

Company | https://www.snapshotinteractive.com/

Connect with our Hosts:

Mark Scrivner:

LinkedIn | https://www.linkedin.com/in/markscrivner/

Company | https://www.snapshotinteractive.com/

Lee Pepper:

LinkedIn | https://www.linkedin.com/in/leepepper/

Company | https://www.peprallygroup.com/

Jeff Skillen:

LinkedIn | https://www.linkedin.com/in/jeff-skillen-199507/

Company | https://www.skillsetenterprises.com/

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