40. Why the maple leaf logo? A story of surrendering

In this episode, I share the powerful story behind The School of Mom's Maple seed logo. What began as a challenging rebranding experience ultimately led to one of the most meaningful transformations in the business.

What You'll Hear:

• The journey that led to our rebrand and why I felt the previous logo didn't reflect the depth and soul of The School of Mom
• A candid look at a difficult designer relationship that pushed me to trust my intuition
• How meditation and surrendering to the process revealed the perfect symbol for our brand
• The remarkable symbolism of the Maple seed and why it perfectly represents The School of Mom community
• An exciting announcement about FLOURISH enrollment closing and a new book project

Key Moments:

• 🍁 The meditation that revealed the Maple seed imagery (8:45)
• 🌱 Discovering the powerful symbolism of Maple seeds that perfectly aligns with our values (12:20)
• 🌿 How this experience taught me to trust what the brand "wants to be" rather than forcing a direction (17:35)
• 📚 Announcement about closing FLOURISH enrollment to new members and beginning work on a book (22:10)

Quotes:

"I am surrendering to what The School of MOM is meant to be and how it wants to show up in the world."

"The more I learn how to trust the language of my body, the more I realize that the best solution comes when we feel (not think) our way into things."

Resources:

• Join FLOURISH before enrollment closes: https://theschoolofmom.com/flourish
• Sign up for our newsletter: https://theschoolofmom.com/newsletter
• Follow on Instagram for updates: https://www.instagram.com/the.schoolofmom/

If the story of trusting your intuition in business resonated with you, please share this episode with someone who might need to hear it.

Thank you for tuning in to this episode of "Mothering Ourselves Mindfully." We look forward to sharing more insights and inspiration in the upcoming episodes!

www.theschoolofmom.com

Instagram @the.schoolofmom

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