Outlier's Edge Podcast with Niiamah Ashong
Outlier's Edge Podcast with Niiamah Ashong · Nov 9, 2026 · 53:13
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"Podcasting was a grassroots thing. It was outliers who started it because they wanted to do what they wanted to do the way they wanted to do it when they wanted to do it." - Line Brunet
Join Niiamah (@niiamahashong) and Line Brunet for a live coaching conversation. Line has been podcasting for over 17 years, starting live on Blog Talk Radio. She launched a network for podcasters, co-owned a couple of online radio stations, and today edits and coaches podcasters who stay with her for years, with an eight-week program that walks people through launching their own show. Freedom sits at the top of every decision she makes, and she's on a mission to make podcasting easy and basic. She comes in to explore what visibility looks like her way as she gets ready to launch a new podcast of her own in January.
You'll walk away with:
- Why to stop looking at your numbers, and what number would actually make you happy
- Why 100 engaged loyalists beat 10,000 listeners you never hear from
- Why people come back for the host, so the place to start is being yourself
Timestamps:
00:00 - Welcome to the Outlier's Edge Podcast
01:00 - Playing the Podcasting Game to the End
01:17 - From Live Blog Talk Radio to Her Own Network
02:10 - Freedom at the Top of Every Decision
03:16 - A Mission to Make Podcasting Easy
06:01 - What Keeps Podcasters in the Game
07:04 - Stop Looking at Your Numbers
09:39 - Your Podcast Is Your Calling Card
11:02 - 100 Engaged Loyalists Over 10,000 Strangers
14:01 - People Come Back for the Host
17:36 - Give It at Least Six Months
19:13 - Podcasting Was Started by Outliers
20:15 - Editor, Coach and an Eight-Week Launch Program
23:56 - The One Thing: Visibility
30:05 - Doing It Her Way
35:57 - Visible and Aligned
48:14 - A New Podcast of Her Own in January
51:21 - No Limits to You
Enter Line Brunet's World:
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Continue into Outlier’s Edge World:
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Episodes: Outlier's Edge Podcast with Niiamah Ashong