457 | The Cost of Not Doing Paper Camp with Katie Hunt

What did it cost you to not do Paper Camp last round?

Not what it costs to join the program — we'll get to that. I'm talking about the other number. The invisible one.

• The wholesale orders you didn't land because your pricing wasn't dialed in.
• The reorders that never came through because you weren't sure how to follow up and you didn't know what to say, or when to send it.
• The stores that passed on your line because your minimums didn't align with industry standards.
• The nights you spent Googling "how much should I charge for ___" instead of just knowing the answer off the top of your head or having a place to go and ask.

Those missed opportunities cost you real money.

But they don’t show up on your profit and loss statement.

No one sends you an invoice for the money you left on the table.

In this podcast episode, we're putting a number on it.

Today's episode is brought to you by our Paper Camp program. Paper Camp is our wholesale coaching program where we teach you everything you need to know to build strong wholesale foundations. Over the course of 4 weeks, we tackle your product line, sales tools, and marketing plan, and we even talk about how to exhibit at trade shows if that's what you want to do. We start with your product line and go into everything from how often you should be releasing new products to ensuring that your numbers are sustainable for the wholesale market and their price for profit.

Then we move into sales tools you must have for selling wholesale so you make a strong first impression with buyers like catalogs and your terms and conditions. Then, we cover marketing strategies and ways to reach various store owners.

Each week's teachings build on the previous week, and we host weekly live engaging coaching calls to answer all of your questions. We will open enrollment for our next round of Paper Camp soon, and we sell this program out every time we run it. Join the wait list and you’ll get early access to enroll.

ENROLL NOW

You can view full show notes and more at http://prooftoproduct.com/457

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