461 | How to Use Faire Without Paying Commission on Every Order with Katie Hunt

I've been having a lot of conversations lately, both private and public, about Faire.

Some of you love the platform. Some of you hate it.

And a lot of you are somewhere in the middle, trying to figure out your next move.

Should I get on Faire?

Should I get off?

Should I let it run on cruise control?

There's a lot of noise right now, and a lot of nuance to every situation.

Here's the part that gets missed: most of our Paper Camp students and alumni sell on Faire, and most of them are not paying commission on the large majority of their orders.

There's no trick to it. They use Faire as a checkout, not as a sales strategy.

In this episode, you'll learn:

• What Faire genuinely does well
• Why I have no problem with Faire's commissions
• The two best ways brands use Faire
• The four things Paper Camp alumni specifically do consistently with Faire that helps keep more money in their pockets
• How one Proof to Product client pulled abandoned cart and past order data to build a personalized three-day campaign for a single store, and landed a $2,500 order
• The one question to ask every time Faire rolls out something new

Today's episode is brought to you by our Retailer Roundtable interview series.

To make a strong first impression with wholesale buyers, we need to do a few things well.

• We need to make it easy for stores to purchase from us
• We need clear pricing and terms and conditions
• We need to build strong relationships with our customers

All of that gets easier when we listen to our customers. This on-demand interview series gives you a window into what buyers want and need from you, and it's only $27. You can get access to it at prooftoproduct.com/roundtable .

You can view full show notes and more at http://prooftoproduct.com/461

Quick Links:

Free Wholesale Audio Series

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