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The DealMachine Real Estate Investing Podcast

The DealMachine Real Estate Investing Podcast

583: The 3 Sales Mistakes Costing You Wholesale Deals

The DealMachine Real Estate Investing Podcast · Sep 2, 2026 · 14:33

0:0014:33

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Cody Morris, CEO of LeadZolo, has built and scaled around 300 remote sales teams, and he says most wholesale deals die in the first two minutes of the call. He walks through the opening line that keeps a seller on the phone and the frame that keeps you leading the call instead of defending it. If your leads look good on paper but your close rate does not, start here.

 

KEY TALKING POINTS:

0:00 - Intro & Cody Morris's Background

1:17 - Cost of Leads: Time vs Money

2:55 - Ad Strategy & Distress Signals

5:46 - Speed to Lead & Opening Script

7:42 - Set an Authoritative Frame

10:52 - Use the Lead Information

13:55 - Wrap-up & LeadZolo Offerings

14:23 - Outro

 

LINKS:

Instagram: LeadZolo

https://www.instagram.com/leadzolo/

 

Website: LeadZolo

https://www.leadzolo.com/

 

Instagram: David Lecko

https://www.instagram.com/dlecko

 

Website: DealMachine

https://www.dealmachine.com/pod

 

Instagram: Ryan Haywood

https://www.instagram.com/heritage_home_investments

 

Website: Heritage Home Investments

https://www.heritagehomeinvestments.com/

Episodes: The DealMachine Real Estate Investing Podcast

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