The Backstory on Marketing and AI
The Backstory on Marketing and AI · Mar 16, 2026 · 26:00
Listen in the Podli app 🎧
Follow your favourite podcasts, listen offline and in the car with CarPlay and Android Auto, and always pick up where you left off. Free to try.
In this episode, we explore the growing influence of AI in marketing and its role in AI-enabled market research. Discover how AI is streamlining marketing efforts, from optimizing ad campaigns to improving customer targeting.
Learn how businesses are adapting to AI-driven changes, including mobile optimization and creative testing. Ivan Janku of Digital Rocket Ads shares insights into using AI for scaling businesses, with real-world examples that show how AI is making a significant impact.
Tune in to learn how you can integrate AI into your marketing strategy and stay ahead in a rapidly evolving industry.
Episodes: The Backstory on Marketing and AI