Valentine’s Mini Sessions Marketing Plan for Family Photographers

Big reminder, friend: if I were your marketing advisor for your family photography business, I would absolutely have you working on your February Valentine’s mini sessions in December—yes, while everyone else is still wrapping gifts and closing out their holiday minis.

This episode (originally recorded as a YouTube video and repurposed as a podcast) walks you through how to think like a marketer, map out a simple mini-session offer for couples or kids, and align your systems, content, and email marketing before the new year begins.

Whether you’re a family photographer who loves minis or you’re just curious about adding a seasonal cash-injection to your year, this episode will help you:

• Decide how to position your Valentine’s minis (kids, couples, or both)
• Choose simple, on-brand themes and props your clients can easily say yes to
• Plan locations, timelines, and logistics now so you’re not scrambling in late January
• Use Instagram + your blog as top-of-funnel marketing for your minis
• Set up email segments and nurture using Flodesk (or your ESP of choice)
• Use your CRM (like Dubsado) to automate booking, communication, and reminders
• Turn Valentine’s minis into an annual, repeatable revenue stream

Resources & Links Mentioned In This Episode

▸ Read the full blog post that goes with this episode (that way, you get all the links mentioned): https://systemsandworkflowmagic.com/valentines-mini-sessions-family-photographers/

▸ Get 25% OFF on Flodesk here: https://flodesk.com/c/DOLLYDELONGEDUCATION

▸ Join the Family Photographer's Marketing Society: https://systemsandworkflowmagic.com/the-family-photographers-marketing-society

▸ Get 30% OFF on Dubsado here: https://www.dubsado.com/?c=dollydelongeducation

▸ Free Dubsado Mini Session Roadmap: https://systemsandworkflowmagic.com/the-dubsado-mini-session-roadmap-opt-in

Connect with Dolly DeLong Education

💻 Website

📱Instagram

🎥 YouTube

Thanks for joining me on The Systems & Workflow Magic Podcast! If you enjoyed this episode:

✅ Sign up for weekly reminders + free resources here → Business Tools

🥳 Share a screenshot of this episode on your IG story and tag me @dollydelongeducation so I can cheer you on!

🔗 Affiliate links included. I only recommend products I personally use and love.

valentines mini sessions for family photographers, how to plan valentines minis in december, seasonal mini sessions marketing plan, mini sessions for couples and kids, family photographer marketing 2026, dubsado mini session workflow, dubsado for family photographers, flodesk for family photographers, email marketing for mini sessions, seasonal cash injection offers, planning holiday minis and valentines minis, blog strategy for family photographers, instagram marketing for mini sessions, family photographer marketing membership, family photographers marketing society, systems and workflows for mini sessions, client communication templates for minis, winter studio mini sessions ideas, marketing seasonal minis with email and instagram

Hosted on Acast. See acast.com/privacy for more information.