2575: Topic Showcase: Postcards

Today continues our series of Topic Showcases, where we focus on a crucial topic by rounding up the greatest highlights and clips from Level 10 Contractor's ENTIRE podcast run. That's over 1000 episodes of fantastic treasures and marketing gold to curate from! This week, we head out to the mailbox to discuss the magic of postcard advertising. Rich reminds us often how our marketing has to fight for a prospect's attention. A postcard allows you to interrupt their busy minds with a bold headline or striking image. Like a billboard in the post. You have the time it takes for the postcard to travel from their left hand to their right hand into the trash can to make a connection but with the know-how and style you can hook them in a flash.