422 - I Need To Pivot My Online Membership. Help!

In this episode of the Membership Geeks Podcast, I dive into a challenge many membership owners face: figuring out what to do when your membership isn't working as expected and you feel the need to pivot.

I discuss how to determine if a pivot is truly necessary or if you're simply panicking and provide practical steps to assess and address the underlying issues in your membership.

We'll explore different pivoting strategies and how to communicate changes effectively to your audience.

In this episode:

1. How can I determine if a pivot is necessary or if I am just panicking about my membership's performance?
2. What are the main issues that might be affecting the growth or engagement of my membership, and how can I assess them?
3. What types of pivots should I consider if I decide that a change in direction is needed for my membership?
4. How should I communicate and implement a pivot to ensure minimal disruption for current members while attracting new ones?

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