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Behind the Numbers: an EMARKETER Podcast

Behind the Numbers: an EMARKETER Podcast

The Great KitKat Heist, the "Sephora-fication" of Walmart, and More | Reimagining Retail

Behind the Numbers: an EMARKETER Podcast · Apr 29, 2026 · 28:16

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On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards,” or the UMRAs, for April, including “Most Impactful Campaign,” “Best IRL Initiative,” and “Greatest Under-the-Radar Move.” Listen to the discussion with Vice President of Content and host Suzy Davidkhanian, Senior Director of Content Becky Schilling, Senior Analyst Carina Perkins, and Principal Analyst Zak Stambor.  

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For a transcript of this episode click here: https://www.emarketer.com/content/podcast-great-kitkat-heist-sephora-fication-of-walmart-more-reimagining-retail

 

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