Podlipodcast player Webplayer

Behind the Numbers: an EMARKETER Podcast

Behind the Numbers: an EMARKETER Podcast

ThredUp Explains How to Make Resale Work for You | Reimagining Retail

Behind the Numbers: an EMARKETER Podcast · Jun 17, 2026 · 24:10

0:0024:10

Listen in the Podli app 🎧

Follow your favourite podcasts, listen offline and in the car with CarPlay and Android Auto, and always pick up where you left off. Free to try.

On today’s podcast episode, we discuss how ThredUp markets to both of its customer groups—the buyer and the seller—how it balances brand storytelling with performance marketing, and where AI is actually making the biggest difference for its customers right now.

 

Tune in to hear a discussion featuring Vice President of Content and host Suzy Davidkhanian, Principal Analyst Sky Canaves, and Kristen Brophy, Senior Vice President and Head of Marketing at ThredUp.

 

Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters

 

Follow us on Instagram at: https://www.instagram.com/emarketer/

 

For sponsorship opportunities contact us: advertising@emarketer.com

 

For more information visit: https://www.emarketer.com/advertise/

 

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com 

 

For a transcript of this episode click here: https://www.emarketer.com/content/podcast-thredup-explains-how-make-resale-work-you-reimagining-retail

 

© 2026 EMARKETER

Rokt is the global leader in ecommerce, unlocking real-time relevance in the Transaction Moment. Rokt's AI Brain and Ecommerce Network help the world’s leading companies deliver more relevant customer experiences and unlock incremental value from every transaction. Learn more at rokt.com.

Episodes: Behind the Numbers: an EMARKETER Podcast

PodliGet the free Podli app
↓ App