AI Can Recommend. But Can It Sell? | Behind the Numbers — Behind the Numbers: an EMARKETER Podcast

In today's podcast episode, we discuss why ChatGPT's Instant Checkout didn't take off, the strengths and weaknesses of today's third-party AI shopping assistants, why they struggle with conversion, and what AI shopping might look like a year from now.

Join Senior Director of Podcasts and host Marcus Johnson, along with analysts Grace Harmon and Rachel Wolff. Listen wherever you get your podcasts, or watch on YouTube or Spotify.

Report mentioned in this episode: https://content-na1.emarketer.com/state-of-ai-shopping-assistants

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