215 - You're Sitting On Data That Could Get You More Clients

Is your website actually bringing in clients, or are you just guessing?

Most practice owners track their website traffic, watch the number climb, and assume things are working. Then the schedule stays quiet.

Traffic is only the first step. Where most practices lose clients is everything that happens after someone reaches out.

Whitney Owens tracks all of it. She runs Water's Edge Counseling, a private-pay group practice in Savannah, and coaches practice owners through Wise Practice Consulting.

In this episode she shows you where the leaks really are, and what to do once you can see them.

A few things you'll learn:

• Why website traffic is the wrong place to stop looking
• The first thing to track when you feel overwhelmed
• How to find out which marketing actually brings clients
• The conversion gap between a phone call and a contact form
• Why no-show numbers matter more than you think
• How often to check your numbers without it eating your week

If you've got Google Analytics installed and haven't opened it in months, this one's for you.

Links:

• Wise Practice Consulting: https://wisepracticeconsulting.com
• Water's Edge Counseling: https://watersedgecounseling.com

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