TikTok Views Weren’t Paying the Bills: Olivia Jean’s Founder Story

Olivia Jean started selling bags at 15, packing orders and walking them to the post office after school. Years later, she had a bestselling Rover tote, a growing TikTok audience and a business that still wasn’t growing the way she wanted.

In this episode of In Real Time with Millie, I’m talking with Olivia about building a bag brand from her bedroom, finding her hero product and learning that views don’t automatically turn into sales. We get into the months the Rover tote was sold out, taking control of her ads, creating content that shows what a product actually does and giving new launches time to find their people.

Olivia is honest about the decisions behind the growth, including the ones she’d make differently now. If you’re building a product-based business, this one’s for you, queen.

✨ Connect with Olivia Jean ✨

Instagram: https://www.instagram.com/byoliviajean/ Website: https://oliviajean.com.au/

✨ Connect with Kaarme ✨

Käärme Jewels: https://www.instagram.com/kaarmejewels In Real Time with Millie, the podcast: https://www.instagram.com/inrealtimewithmillie Millie: https://www.instagram.com/millie.kaarmejewels/

✨ Wanting to scale your brand? ✨ Ecommerce Equation is where its at: https://ecommerceequation.com.au/inrealtimewithmillie 

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