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IndieGameBusiness®

IndieGameBusiness®

How to Start an Indie Game Studio the Right Way | Rob Carroll, Roll Craft

IndieGameBusiness® · Jun 12, 2026 · 1:03:24

0:001:03:24

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In this episode of IndieGameBusiness, we’re joined by Rob Carroll, CEO of Roll Craft, to break down what it really takes to start an indie game studio from the ground up.


Rob walks through the key decisions founders need to make early, including choosing the right company structure, deciding whether to go solo or bring on co-founders, and where to form your company. He also shares the story behind starting Roll Craft and the thought process that guided its formation.


We’ll dive into fundraising, including why Roll Craft chose WeFunder over traditional venture capital, and what indie teams should consider when raising money. Rob also emphasizes the importance of having a clear plan to get to market, outlining the major milestones developers need to hit to successfully launch their game.


If you’re thinking about starting your own studio or want to avoid common early mistakes, this episode delivers practical, real world advice.


Follow Rob Carroll and Roll Craft:

LinkedIn: https://www.linkedin.com/in/rcarroll23/

Facebook: https://www.facebook.com/rollcraft.games

Instagram: https://www.instagram.com/rollcraft_adventure/


#IndieGameBusiness #IndieDev #GameStudio #GameBusiness #RollCraft

Episodes: IndieGameBusiness®

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