The Adventure of Building an Indie Studio: Key Lessons from the Inside

Juan Pablo Guzmán Fernández, CEO of Infinite Thread Games, shares his ongoing experience leading an indie studio. In this talk, he walks through the development of the games Hitori Kakurenbo Online and Hidalgo, covering production, marketing, funding, and team building. He discusses remote workflows, incubation programs, and the importance of early playtesting and market-driven design. The session includes practical advice for entering the games industry and highlights the value of a strong professional network and well-defined development processes.