bsnsHistory · Sep 25, 2026 · 12:46
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Some inventions fail loudly. This one just quietly disappeared into tour groups and mall cops.
On December 3, 2001, inventor Dean Kamen unveiled the Segway on Good Morning America after months of secretive hype that had tech titans like Steve Jobs and venture capitalist John Doerr predicting it would reshape transportation itself. A five thousand dollar price tag, two major safety recalls, a very public presidential tumble, and city bans across the country kept it from ever reaching that promise. The company survived on tourism, security, and warehouse use, changed owners twice, and ended production entirely in 2020, having sold a fraction of what Kamen once projected.
From bsnsBasics, this is bsnsBloopers, the weekly podcast that unpacks the business decisions that sounded smart, until they weren't.
Hosted by Ron Trucks. New episodes every Friday.
Another lesson from bsnsBloopers, the podcast that proves even smart ideas can blow up.
Visit us at www.bsnsDAILYpodcasts.com