Why Kids Golf Clubs Are Broken

Brian Kim, founder of Liteyear Golf, joins Off TRAQ to talk about what it really takes to build golf equipment from scratch and why most junior clubs are designed the wrong way.

Brian shares how he went from DocuSign to launching a golf equipment company, what goes into designing clubs specifically for kids, why Liteyear chose blade style irons, and how weight, shaft design, feel, sizing, and manufacturing all come together.

We also get Brian’s perspective on Grant Horvat’s Little Legends launch, the $200 junior golf club controversy, and whether more competition is ultimately good for the junior golf market.

Then Charles and Roy get into this week’s bigger golf debates: whether the Presidents Cup is still a real rivalry, what could make the event more competitive, the latest equipment and golf ball rollback discussion, whether amateurs really play the “same equipment” as tour pros, and electric push carts being allowed in NCAA golf.

CHAPTERS

3:14 Brian Kim + story behind Liteyear Golf

5:59 How Liteyear Golf got started

12:05 Blade Irons for Kids?

33:30 Brian Reacts to Lil' Legends Golf Set

47:57 Rapid Fire Qs with Brian

55:20 Near President's Cup Clash, Equipment Rollback, and Carts in College Golf?