Lean Agency Growth, Value-Based Pricing & Business Models - Joel Miller | Ep 350

Ezekiel Iferia sits down withJoel Miller, co-founder of The Sky Floor, on scaling a $500K+ boutique agencywith just two people, rejecting the "fail fast" hype, and masteringvalue-based pricing.

Inthis episode, you’ll discover:

Connectwith Joel Miller & The Sky Floor:

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00:00 Welcome Joel Miller:Co-Founder of The Sky Floor

01:28 The Two-PersonMicro-Agency: Growing 17 Consecutive Years Without Hiring

03:13 The Problem with"Fail Early, Fail Often": Conditioning for Success Over Mistakes

04:52 The "BusinessMullet" Strategy: Professional Front End, Human Personality Behind

08:26 Uncovering Your TrueBusiness Model: Avoiding Accidental Success and Blind Drops

11:14 Partnerships vs.Transactions: Embedding in Client Culture Without Nickel-and-Diming

12:55 The "Why"Discovery Framework: Escaping the Hourly Trap for Value-Based Pricing

16:30 Dollar-Cost AveragingMarketing: Acquiring Cheaper Market Share in Recessions

18:50 Positioning ServiceBusinesses: Competing on Distinctive Trust Over Commodity Pricing

21:38 Saying No to PriceShoppers: Rejecting Discounts with Polite Professional Confidence

24:25 What Does True InnovationMean to You? (Synthesizing Unique AI Capabilities)

27:12 Connect with Joel Miller& Explore The Sky Floor

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