Ep. 20 - Making Strategic Planning Stick: Practical Insights with Mark & Jeff

In this episode of MasterMinded , hosts Jeff Skillen and Mark Scrivner dig deep into what makes strategic planning actually work. They unpack how to avoid the all-too-common pitfalls of strategy sessions that feel like a waste of time, and instead show how leaders can turn planning into a sustainable, energizing process. From simplifying frameworks to building accountability cadences, Jeff and Mark share practical insights you can put into practice  immediately .  

Timestamps:  

01:00 – Why strategy sessions don't have to be a slog  

02:30 – Shifting from checklist planning to culture-building  

05:00 – The importance of frameworks and facilitation  

08:20 – Why leaders should participate , not just facilitate  

12:50 – Focusing on 3–5 objectives for clarity and impact  

18:10 – Creating execution cadences that drive follow-through  

27:30 – Thinking bigger: revenue goals and mindset shifts  

33:15 – Why even small teams need strategic planning  

39:20 – Best practices for offsite and pre-work prep  

49:00 – Making planning engaging with themes and culture  

55:00 – Execution, accountability, and unlocking potential  

 

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