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The Game Business Show

The Game Business Show

The Big Matthew Ball Interview: “The console market is not dying”

The Game Business Show · Jun 11, 2026 · 40:46

0:0040:46

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This edition of The Game Business Show is with Xbox Chief Strategy Officer Matthew Ball, recorded on stage at The Game Business Live.

In this candid conversation with the Xbox leader, Ball shares the thinking and vision behind console exclusives, the frightening DRAM crisis, China, in-game advertising, streaming, working with Asha Sharma and the future of his famous industry reports.



This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.thegamebusiness.com/subscribe

Episodes: The Game Business Show

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