🎧 START pod: Matthew Ruiters, CTO & Co-Founder, HYBRD: "coaching agents for athletes"

Most people think they need more motivation to work out

They need less friction

But training plans assume your life stays static

You travel
It rains 
You have 20 mins between meetings

People don't quit because they lack discipline

They quit because adapting the plan is harder than the workout itself

HYBRD brain can help

An adaptive AI agent that adjusts your training to whatever life throws at you

Built by ultramarathoners, Ironman finishers, and a founding engineer who won a 100-mile cycling race

🎙️ Matthew Ruiters, CTO & Co-Founder, HYBRD on Fondo START pod

02:01 Connecting every wearable into one training system

02:42 Using sports science to measure total training load

03:07 How former Whoop teammates started building HYBRD

03:50 Why “serious athlete” is really a mindset

04:49 The idea behind HYBRD Brain

05:18 Adapting workouts around travel, weather, and hotel gyms

06:13 The consistency insight from 895,000 athletes

10:44 Why athletes wanted adaptation, not just tracking

11:35 Why friction stops founders from staying healthy

14:03 How AI tools are changing software engineering

learn more at www.hybrd.com