How to Build a Photography Business That Will Survive AI | Sophie Geraghty (EP172)
The Camera Life · Apr 9, 2026 · 2:42:34
The Camera Life · Apr 9, 2026 · 2:42:34
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Sophie Geraghty shares her journey from ultra-endurance running to building a dual photography business across weddings and high-end commercial work. This episode dives into client psychology, branding, gear choices, AI disruption, and the realities of running a creative business. Expect practical insights on networking, communication, and staying resilient in an evolving photography landscape.
https://www.imagesbysophie.com.au/
https://www.sophiegeraghty.com.au/
https://www.instagram.com/the.sophie.geraghty/
https://www.instagram.com/the.photographer.sophie/
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