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Israeltech

Is Israeli Directness Killing Your Startup? ft. Helen Gottstein of Loud and Clear

Israeltech · Aug 24, 2026 · 41:19

0:0041:19

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Helen Gottstein of Loud and Clear Training helps founders, CEOs, and executives communicate more effectively in meetings, interviews, and presentations.

In this episode of IsraelTech, Helen joins Yoel to discuss how Israeli communication differs from American and other business cultures, and why habits that feel natural in Israel can create the wrong impression abroad.

They discuss:

- How Israeli founders should approach their first investor meeting

- Why respect and ambition can exist in the same conversation

- What international business leaders may find surprising about Israelis

- Why interrupting can hurt a professional conversation

- How long a founder story should take

- Why presenters should create two different pitch decks

and more.

Watch the full interview and subscribe to IsraelTech for more conversations with the people shaping Israel’s technology ecosystem.

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00:00 Israeli communication in business

01:20 Why capable people still struggle to present

03:15 Israeli directness across cultures

08:00 Preparing for an American investor meeting

12:00 Meeting Israeli investors

15:40 Why Israelis need to stop interrupting

20:40 What presentation coaching changes

25:00 Technology and the human presenter

30:00 Why founders need two pitch decks

34:25 How to network at a conference

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Thank you to our incredible partners for making this all possible!

IsraelTech is proud to partner with Rhydlwood. Rhydlwood is an exclusive online business hub designed for business owners, entrepreneurs, and CEOs, focused on providing clarity, decision-making support, and sustainable growth.

Check them out at Rhydlwood.com

IsraelTech is also proud to partner with Deel, the global all-in-one HR and payroll platform for teams in 150+ countries.

To support the show, please go check out our partner Deel at: https://www.deel.com/israeltech

Finally, we’re proud to partner with Wadi Digital, Israel’s leading tech marketing agency.

Learn more at WadiDigital.com

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