Charles de Lusignan: What’s Really Behind Every Scent?
Edutainment Learning · Mar 3, 2026 · 26:55
Edutainment Learning · Mar 3, 2026 · 26:55
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Charles de Lusignan, Global Communications Director at the International Fragrance Association (IFRA), to explore how fragrances shape everyday life, consumer wellbeing, and innovation worldwide. Charles explains why global safety standards matter, how science and creativity intersect in perfumery, and how IFRA communicates complex regulatory and sustainability issues to the public.
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