Got a Business Idea? Here's How to Make It Real

Have a business idea you can’t stop thinking about—but keep talking yourself out of it?
What if the idea sitting in your spirit is the very thing you're meant to build?

In this episode of the EmpowerHER Business Podcast, host Linette Cottrell sits down with Lisa Ascolese, widely known as "The Inventress," to discuss what it really takes to turn an idea into a successful business. Lisa shares her journey as a Black female inventor, entrepreneur, author, and founder of multiple ventures, revealing how she overcame doubt, fear, and setbacks to bring her ideas to life.

Whether you're still sitting on an idea or you're ready to launch your next big move, this conversation will inspire you to stop second-guessing yourself and start taking action.

In this episode, you'll learn:

• How to stop talking yourself out of your business ideas
• The mindset shifts needed to move from idea to execution
• Why fear, doubt, and perfectionism keep entrepreneurs stuck
• Practical lessons from a successful Black female inventor and entrepreneur
• How to build momentum and bring your vision to life

👉 Follow the podcast and share it with a sister who needs this conversation. We’re on a mission to help Black women make it through the first five years in business — and thrive far beyond them.

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Together, we’re helping women entrepreneurs thrive beyond Year Five!