Ep. 111 Rugged Sound for the Duck Life: DEMERBOX with President Alex Keil

Jeff Smith and Carson Odegard sit down with Alex Keil, president of DEMERBOX, to unpack how a garage-built, Pelican-case speaker turned into a made-in-USA workhorse for hunters and outdoor crews. From Zac Brown’s early buy-in to today’s South Florida build shop, Alex walks through durability tests (yes, trucks and shotguns), smart features like USB-C/A charging, true ported sound with a waterproof plug, 40-hour battery life, and why the team still repairs your unit years down the road.

What you’ll learn

• Origin story, built for abuse — TV-set audio tech meets Pelican cases; Zac Brown helps scale; U.S. assembly keeps it tough and fixable.
• Real features that matter — ported audio you can plug for water, floats, doubles as a dry box, and charges your phone inside the case.
• Specs & models — DV2 (dual-driver stereo) vs. the smaller 1150 case; pair up to six; $249 and $399 price points.
• Beat-it-up testing — ladder drops, truck tires, even 12-gauge at 70 yards—and it keeps playing.
• Use cases — from camp music to call box duty, first-aid storage to poolside sound; why outdoor folks are the natural audience.
• What’s next — cleaner one-button pairing, accessories, and more rugged gear on the roadmap.

If you want a speaker that survives the hunt truck, keeps your phone alive, and still thumps at 100%, this episode breaks down the kit—and the culture—that make DEMERBOX a legit piece of field gear.

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