Ep. 39: CTV, Walled Gardens & the Future of Open Web Monetization
The Pub Way: An AdTech Podcast for Media Leaders · Sep 29, 2026 · 30:08
The Pub Way: An AdTech Podcast for Media Leaders
The Pub Way: An AdTech Podcast for Media Leaders · Sep 29, 2026 · 30:08
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In this episode of The Pub Way Podcast, Tina Iannacchino sits down with Fabien Magalon, CEO and Co-Founder of xpln.ai, to unpack the growing pressure on open web monetization.
They discussed how CTV and walled gardens are shifting advertiser investment, why attention metrics are gaining ground over gameable outcome-based measurement, and how publishers can prove and get paid for real quality.
Interested in being a guest? Contact us: thepubwaypodcast.com/contact
Episodes: The Pub Way: An AdTech Podcast for Media Leaders
