What to Track Instead of Instagram Likes to Get Sales with Jessica Howard
From Content to Clients | Instagram, email, and podcast planning and strategy for mom coaches and service providers · Apr 7, 2025 · 23:07
From Content to Clients | Instagram, email, and podcast planning and strategy for mom coaches and service providers · Apr 7, 2025 · 23:07
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If you’ve ever found yourself obsessing over likes, email open rates, or traffic numbers—this episode is your permission slip to stop.
Marketing strategist and e-commerce expert Jessica Howard of 2PM Marketing joins the show to cut through the noise and break down the real marketing metrics that actually make a difference for your online business.
From conversion rates to email click-throughs, Jessica shares the data points you should be watching (and how often to check them), why moms make the most efficient marketers, and how tracking just a few simple numbers can free you from marketing burnout.
If you’re a busy mompreneur tired of wasting time on strategies that don’t convert—this episode is for you.
MENTIONED IN THIS EPISODE:
Grab Jessica's free Annual Analytics Playbook!
Connect with Jessica on Instagram @2pmmarketing
Listen to Jessica's podcast: Marketing for E-Commerce Mompreneurs
Music courtesy of Pixabay
Mentioned in this episode:
Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!
Join Plan it, Post It, Profit and plan a month of Instagram posts that lead to sales in just 5 days!
Plan 1 Month of Instagram Content That Leads to Sales in 5 Days! Join Plant It, Post It, Profit!
