How GenAI can help real estate deliver value — EY India Insights Podcast

In the latest episode of EY India Insights podcasts, Chaitanya Seth, Partner, Real Estate, EY-Parthenon India, shares insights on how generative AI (GenAI) is transforming the real estate sector. He discusses its role in enabling smarter decisions, enhancing customer engagement and improving construction management. The conversation also highlights how developers can scale GenAI adoption through strong leadership, robust data foundations and operating model transformation.

Key takeaways

GenAI can help accelerate land-to-launch decisions by analyzing market trends, competition and customer insights and create stronger value propositions.
Personalized customer engagement powered by GenAI and Agentic AI can enhance lead conversion, sales productivity and marketing effectiveness.
AI-driven project monitoring can improve schedule predictability, cost control and risk management through predictive insights across construction lifecycles.
Developers can unlock significant efficiency gains by using GenAI to automate RFP analysis, call audits, training and reporting.
Successful GenAI adoption requires strong leadership commitment, a clear roadmap and strong data foundations.

Listen now to discover how GenAI is transforming real estate.