Why Your Patients Want to Say Yes — But Keep Walking Out the Door

In this episode, Dr. Steve Vargo sits down with Jenna Ellsworth, National Account Manager for CareCredit, to tackle one of the most common — and costly — moments in any practice: the patient who was ready to say yes, but walked out the door anyway.

Why does this keep happening?

Steve and Jenna make the case that price objections are rarely just about money. More often, they're a signal that the patient wasn't given the right information, at the right moment, in the right way. And in most practices, that conversation is happening too late — or not at all.

From when to introduce financing options during the patient journey, to how doctors and staff can bring it up naturally without feeling like a sales pitch, this episode offers a practical roadmap for keeping more patients in-house and helping them actually follow through on the care you're recommending.

If you've ever watched a patient hesitate at checkout — or leave to "think about it" — this episode will change how you think about the price conversation and give your team the tools to have it with confidence.

To register for Vision Forward, visit idoc.net to reserve your spot. 

Follow our Podcast on All Available Platforms

Follow our Podcast on Instagram

Follow IDOC on Facebook

Follow IDOC on LinkedIn

Watch our Podcast Video on YouTube