#278: Exploring the World of Boutique Cruises | with Azamara Cruises CEO Dondra Ritzenthaler

How does someone go from taking their very first flight after college to becoming the CEO of a world-renowned cruise brand?

In this episode, David Millili and Steve Carran sit down with Dondra Ritzenthaler, CEO of Azamara Cruises and recent recipient of the prestigious 2026 CLIA Hall of Fame Cruise Industry Award. From growing up in a small Texas town to becoming one of the most influential leaders in the cruise industry, Dondra shares her inspiring journey, leadership lessons, and passion for hospitality.

The conversation starts with a fun lightning round where Dondra reveals her love for football, scuba diving, and even a bucket-list dream of swimming with sharks in Australia. Then, the discussion dives deeper into her career path—from becoming a flight attendant after her very first plane ride to rising through sales and marketing leadership roles before ultimately leading Azamara Cruises.

Dondra shares insights into the power of teamwork, why travel advisors are vital to the cruise experience, and what drew her out of retirement to take the helm at Azamara. She also explains how Azamara’s boutique-style cruise experience differs from mega ships, offering destination immersion, longer stays, and authentic cultural experiences around the world.

The episode also explores evolving travel trends, the future of cruising, and Dondra’s advice for aspiring leaders—especially women—on embracing bravery over perfection and surrounding yourself with people who elevate your strengths.

In this episode, you'll learn:

•  How Dondra’s small-town upbringing shaped her leadership style 
•  The value of teamwork and lifelong learning 
•  What makes Azamara Cruises different from larger cruise lines 
•  Why authenticity and culture are at the heart of memorable guest experiences 

A fun, insightful conversation filled with leadership wisdom, travel inspiration, and a behind-the-scenes look into the world of luxury cruising.

Watch the FULL EPISODE on YouTube: https://youtu.be/TvkEzc3cbdM

Links:
Dondra on LinkedIn: https://www.linkedin.com/in/dondra-ritzenthaler-a09158406/
Azamara Cruises: https://www.azamara.com/home

For full show notes head to: https://themodernhotelier.com/episode/278

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Connect with Steve and David:
Steve: https://www.linkedin.com/in/%F0%9F%8E...
David: https://www.linkedin.com/in/david-mil.