Mr. Beast vs. Adam Mosseri Answering "What's the Best Content Format to Invest Time Creating?"

The Instagram Stories - Social Media News · Apr 20, 2026 · 11:52

Listen in the Podli app 🎧

Follow your favourite podcasts, listen offline and in the car with CarPlay and Android Auto, and always pick up where you left off. Free to try.

What's the best type of content to focus on creating - carousels, long form videos, short form videos, or something else? Today on the show, the Head of Instagram answers the question but then I play a clip of Mr. Beast answering a very similar question.

Also the Head of Instagram answers questions about how to handle hate, trial reels, and takes feature suggestions.

Links:

Instagram: Chart to Explain Difference Between Account Types (Instagram)

YouTube: Mr. Beast and the Attention Economy (YouTube)

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.