#135 - Prof. Jeffrey Towson: Is Europe ready for China's E-Commerce takeover?

In this episode, we welcome back Jeffrey Towson, co-author of The One Hour China Book and one of the leading experts on China's rapidly evolving business and tech landscapes. Joining Damian and Thomas, Jeffrey shares his insights on how Chinese companies are reshaping global markets—from the explosive growth of electric vehicles to the rise of super apps and the power of short video platforms like TikTok and Kuaishou.

The conversation dives deep into why European companies are struggling to keep up with the ‘China speed,’ what the West can learn from China’s innovations and how TikTok’s push into e-commerce could transform the way we shop in the future. Jeffrey also offers his perspective on China’s smart cities and what the future holds for businesses looking to compete on the global stage.

If you want to understand the key trends shaping the business world today—and tomorrow—this episode is a must-listen.

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Moderatoren & Hosts: Damian Maib & Thomas Derksen

Schnitt & Produktion: Nelli Mallmann