320: How To Diversify Your Income As A Jeweller with Anna Campbell and Kelly Twigg

If you're relying solely on selling your jewellery, you're not alone. But it doesn't have to be the only way to build a successful jewellery business.

In this episode of the Jewellers Academy Podcast, Anna Campbell is joined by jeweller, tutor and author Kelly Twigg to explore the many ways jewellers can diversify their income while staying true to the craft they love.

From selling jewellery through different channels to teaching workshops, affiliate partnerships, repairs, supporting other jewellers and making better use of the skills you already have, this conversation is packed with practical ideas to help you build a more resilient and sustainable business.

Whether you're looking to reduce the pressure on jewellery sales, create additional income streams or simply spark some new ideas for your business, this episode will leave you thinking differently about the opportunities available to you.

In this episode, we discuss:

• Different ways to sell your jewellery

• Teaching workshops and online courses

• Affiliate partnerships and brand collaborations

• Offering specialist services to other jewellers

• Repairs and remodelling

• Using your wider business skills

• Unlocking value from scrap metal, tools and equipment

• Finding income streams that fit your skills and interests

About Anna Campbell

Anna Campbell has worked with the London Jewellery School and Jewellers Academy since 2012, helping thousands of jewellers develop both their making skills and their businesses. She has taught on many programmes, including the Jewellery Business Academy, and is the founder of Jewellery School Scotland, host of the Good Girl Rebellion podcast, co-host of the Full of Ourselves podcast and an international bestselling author.

About Kelly Twigg

Kelly Twigg is the founder of Willow & Twigg Jewellery and a jewellery tutor at Jewellers Academy Brighton. Best known for her beautiful sea glass jewellery and practical educational content on social media, she enjoys sharing the tools, techniques and business lessons she's learned throughout her jewellery journey. Kelly is also the author of an upcoming book on making sea glass jewellery.