Breaking into Asset Management: Advice from a Boutique CEO

In this Career Insight episode, Anthony Cheung speaks with Ben Hayward, co-founder and CEO of TwentyFour Asset Management, about his unexpected journey into finance. From studying history of art and pursuing advertising to launching a fixed-income boutique in the midst of the 2008 financial crisis, Ben shares invaluable lessons in career adaptability, leadership, and resilience.

Whether you're a student eyeing your first internship or a young professional navigating your next move, this conversation offers practical advice on breaking into finance, understanding complex credit products, and thriving in asset management. Learn how to simplify financial storytelling, build confidence under pressure, and shape company culture from the top down.

(00:00) Intro to Ben Hayward & 24AM

(04:42) From Art to Finance

(08:07) Starting Out at Citi

(13:03) Becoming an Entrepreneur

(19:23) Managing Stress & Resilience

(25:40) Building Culture at 24AM

(34:10) The power of storytelling

(43:27) Asset Management Explained

(47:35) What makes Fixed Income Unique

(52:16) Advice on Confidence & Resilience

(56:24) Career Tips for Success

Find out more about TwentyFour Asset Management