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GameMakers

GameMakers

Your validation passed. Your players hated it. Here’s why. | MAG #10

GameMakers · Nov 17, 2025 · 27:54

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Most game studios either skip validation entirely or waste hundreds of thousands on academic testing that doesn't move the needle. Both approaches kill products.

In this episode, we discuss why product validation is the difference between success and years of wasted development—and introduces two frameworks to fix your process.

You'll discover:


This matters if:


The uncomfortable truth: It's nearly impossible to evaluate a "right tastemaker" without historical success—and even then, they might fail in a new genre. Meanwhile, over-intellectualized academic approaches sound impressive but rarely translate to product gains.

Bottom line: Product velocity = speed × direction. Validation should steer your direction, not justify executive forecasts or create someone to blame. This episode gives you the frameworks to validate what matters, when it matters.

Read the full breakdown with detailed frameworks:https://www.gamemakers.com/p/your-validation-passed-your-players

Timestamps:

#gamedev #productvalidation #gamedevelopment #productmanagement #gamedevelopmenttips

Episodes: GameMakers

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