Telling a different kind of story about community banks

John Maxfield has spent 16 studying banking leadership and performance, first at The Motley Fool, then at Bank Director magazine and more recently on his own, creating videos and visuals to tell the story of community banks in new and creative ways (including with drones).

On this episode of the ABA Banking Journal Podcast, Maxfield discusses:

• His own family origins in agriculture and banking
• What he's learned from interviewing and shadowing community bank leaders and investors across the country
• What it takes to be a discipline to be a CEO in a business with little margin for error, especially when short-term incentives run the other way.