Podlipodcast player Webplayer

Marketplace Tech

Marketplace Tech

How easy is it to game AI search results?

Marketplace Tech · Oct 20, 2026 · 7:13

0:007:13

Listen in the Podli app 🎧

Follow your favourite podcasts, listen offline and in the car with CarPlay and Android Auto, and always pick up where you left off. Free to try.

More and more people are turning to chatbots to search the web.


But researchers are finding these systems can be gamed.


We wanted to understand more about how AI chatbot search results can be manipulated, so we called up someone who studies these things for a living: Xiyang Hu, an assistant professor at Arizona State University, where he leads the Generative Learning and Augmented Decision Lab.


More on this

``Someone Hid It!'': Query-Agnostic Black-Box Attacks on LLM-Based Retrieval — a study published for the International Conference on Machine Learning


Reddit comments are 'foundational' to training AI models, COO says — from Business Insider


Language Models Often Favor Their Own Text, Revealing a New Bias in AI — NYU Center for Data Science

Episodes: Marketplace Tech

PodliGet the free Podli app
↓ App