5THWAVE - The Business of Coffee and Hospitality
5THWAVE - The Business of Coffee and Hospitality · Oct 12, 2026 · 33:24
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In today’s episode Maxwell Colonna-Dashwood returns to 5THWAVE!
Maxwell is the founder of Colonna Coffee, a UK-based specialty coffee brand and roastery. He’s also an author, three-time UK Barista Champion, Project Waterfall board director and an influential voice in the global coffee industry.
In this conversation, we explore how the specialty coffee market is evolving and why some traditional approaches are finding renewed relevance. We also discuss what independent coffee businesses can learn from larger commercial operations, how industry perceptions are shifting, and what the next era of specialty coffee might look like.
Credits music: "Rise" by Catherine Taylor Dawson in association with The Coffee Music Project and SEB Collective. Tune into the 5THWAVE Playlist on Spotify for more music from the show
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Episodes: 5THWAVE - The Business of Coffee and Hospitality