The rise of specialty coffee in France: Part Three – a conversation with Mihaela Iordache, Belleville Brûlerie — 5THWAVE - The Business of Coffee and Hospitality

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In today’s episode, we continue our series on the rise of specialty coffee in France and speak with Mihaela Iordache, Head Roaster at Paris’ iconic Belleville Brûlerie.

Founded in 2013, Belleville is a pioneering specialty roaster, known for its high-quality coffees and the staff’s signature Bleu de Travail outfit – the classic French blue workwear jacket that’s become a symbol of their craft.

In this conversation, Mihaela shares how France's coffee community and consumer habits have evolved in recent years, and why it took a little longer for specialty coffee to make its mark in a country famed for its traditional café culture.

Credits music: "Sonata K239" by Domenico Scarlatti played by Ana Maria Iordache, in association with The Coffee Music Project and SEB Collective

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