334: What to Say When Friends or Family Use Another Agent

It's happened to all of us at some point—your cousin, college roommate, or neighbor posts that they just bought or sold a house… but you weren't the agent. Ouch. If you've ever wondered how to handle it when a friend or family member uses someone else, this replay of one of our most-loved episodes has the clarity and pep talk you need.

 

Originally aired as Episode 165, this candid conversation dives deep into the reality of *working with friends and family in real estate*. From professional boundaries to emotional resilience, we share our personal stories—rejections included—and offer tangible tips to protect your mindset and run a smooth business, even when things get awkward.

 

Whether you're new to the business or 10 years in, this episode will remind you: it's not personal, it's business. And you've got what it takes to stay professional, kind, and confident through it all.

 

Here's what we cover in this episode:

- How to professionally respond when loved ones don't choose you

- Tips for setting boundaries when working with people you know

- Scripts to request a referral (without begging)

- Why it's important to treat friends and family like real clients

- How to turn rejection into future opportunity

- The importance of systems to help you stay consistent with every client

- Real stories of rejection—and how we survived them

 

Key Quotes & Takeaways

• "You can't expect your friends and family to use you. But you can always act like a professional—so they'll think of you next time." – Katy

• "Don't take it personally. It's not you, it's them. Seriously." – Alissa

• "Treat your cousin just like you would any other client—systems, email templates, boundaries and all." – Katy

• "If your friends think you hate real estate, why would they send you a referral?" – Alissa

• "Just because you know them doesn't mean you skip the buyer consultation." – Katy

Products, People & Previous Episodes Mentioned:

• Email Templates 101 — http://emailtemplates101.com

• Agent Systems 101 — http://agentsystems101.com

• Build Your Own Business 101 — https://hustlehumblypodcast.com/byob

• FREE Database Template — https://www.hustlehumblypodcast.com/starthere

• Membership Community — https://www.hustlehumblypodcast.com/membership

Want to toast someone on the show?
Send us a voice or video message with your name, who you're toasting, and why! Email it to team@hustlehumblypodcast.com.

Music:  

"Straight A's" by Connor Price → https://connorprice.shop/  

"The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life  

"Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one