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If you want to increase your revenue, automate your day to day operations and spend more time with your kids: http://strsecrets.com/apply Check out our free 6 step course: https://level.strsecrets.com/pc-book If you want to join these live trainings: https://www.facebook.com/groups/STRentalsecrets If your listings aren't getting booked right now — don't panic and drop your prices. In this week's Thursday training, Mike Reilly sits down with Maryann Wahhab, revenue management expert and STR operator across 6 states, to break down exactly what's working right now to get booked at the rates you want. Maryann went from college basketball coach to full-time STR revenue manager — and now helps operators stop leaving money on the table in soft markets. In this episode, Mike and Maryann cover: - Why your slow bookings are probably a listing problem — not a pricing problem - The booking window zones every operator needs to understand (and how to price each one) - How Mike went 30% up year over year on Vrbo with one simple OTA trick - The "booking velocity" metric Maryann tracks at 7, 15, and 30-day marks - How a listing went from page 6 to page 2 on Airbnb in one week - Why virtual stays are a game changer for dead listings - The full listing re-optimization playbook for properties with no bookings in 30+ days - How to use Airbnb's rule sets and length-of-stay discounts to capture more revenue in slow season This is the training your listings need right now. --- 🎙️ About Maryann Wahhab: Maryann is a revenue management expert and STR operator managing properties across 6 states. A former Division I basketball coach, she left the game in 2023 to manage properties full-time — and now helps STR operators maximize revenue in any market condition. --- Timecodes: 0:00 - Why Your Listings Aren't Getting Booked Right Now 2:30 - Meet Maryann Wahhab: From Basketball Coach to STR Expert 6:00 - How to Read Your Market Before You Touch Your Prices 10:00 - Booking Window Zones Explained (And How to Price Each One) 15:30 - Booking Velocity: The Metric That Tells You When to Act 20:00 - How to Play the Airbnb and Vrbo Algorithm Game 25:30 - The OTA Trick That Got Mike 30% Up Year Over Year on Vrbo 30:00 - Virtual Stays and How to Reinvigorate a Dead Listing 36:00 - The Full Re-Optimization Playbook for Struggling Listings 41:30 - Length-of-Stay Discounts and Airbnb Rule Sets in Slow Season 46:00 - How to Differentiate Your Listing So You're Never in a Price War
