How to Build a Business Safety Net Before Crisis Hits — with Colleen Watson — Entrepreneur Conundrum

Show Notes

In this episode, you’ll learn:

How Colleen’s caregiving journey led to her business
The biggest planning mistakes solopreneurs make
The four pillars of business safety: Money, Insurance, Succession, and Legal Prep
What a “Knock Box” is—and why you need one
The real cost of not planning for emergencies
Her tips on getting in front of the right clients
Why LinkedIn is her platform of choice

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Key Questions

(00:53) Can you tell us a little bit about your entrepreneurial journey?

(04:23) Who are your ideal clients?

(06:34) How do you get in front of those people?

(08:28) Do you do you social media as well to help get in front of those people to have those conversations?

(10:56) Is there someone that you refer them to or just help them find their own person to help them.

(14:10) Do you help people just in the US or do you go other places as well?

(16:05) What are some of the safety So it's the safety net or the four pillars that people should have.

(20:57) So do you have all your ducks in a row?

(24:03) What are some big goals that you have in the next year or two?

(30:03) What's the best advice that you have ever received?

(31:58) What's the best advice you've ever given?

(33:34) Is there anything that we haven't talked about yet that you would like to touch on?

Colleen Watson

Virginia Purnell

Funnel & Visibility Specialist

Distinct Digital Marketing

(833) 762-5336

virginia@distinctdigitalmarketing.com