Hugh Dubberly on design as finding balance in systems and why problem solving is not enough

"Thinking of design as problem-solving is an improvement over thinking of design as art, but as we move into a world of systems, the idea of solving a problem may be replaced by the idea of finding balance in a system..."

This clip from Hugh Dubberly is from a never-before-released interview conducted in 2019 at NC State University in Raleigh, North Carolina. Hugh will be teaching a workshop on Generative AI for Designers with Shelley Evenson, managing director of Song at the AIGA Executive Leadership Summit (Alexandria, VA, March 12-14, 2023).

Learn more and sign up for the AIGA Executive Leadership Summit: https://www.aiga.org/design/design-conferences/aiga-executive-leadership-summit 

More about Hugh: http://www.dubberly.com/about